![]() ![]() It is difficult to underestimate the impact of years of self-preferencing and undermining consumer choice, including its effect on consumer behavior. These opportunities have been suppressed for years through online choice architecture and commercial practices that benefit platforms and are not in the best interest of consumers, developers or the open web. We believe that if people had a meaningful opportunity to try alternative browsers, they would find many to be compelling substitutes to the default bundled with their operating system. No one's forcing you to install or run Chrome on your non-ChromeOS desktop, for instance, so we surely must do it under our own free will.īut Mozilla does sound somewhat convincing in its conclusion: ![]() You might think this is just Mozilla being bitter and crying over the fact that Firefox has fallen out of fashion. "The browser is a connective tissue between our professional and personal lives and the larger world, as more and more facets of it become digital-first," the Firefox maker wrote. The researchers found that 82 percent of surveyed US residents – and 84 percent in the UK – use a smartphone browser at least once a day, and 54 percent to 88 percent many times a day. This is important given the high use of both PC and mobile browsers, according to the report. For example, Google strong-arms Android smartphone makers into bundling Google's software suite – including Chrome – and competing browsers are given the cold shoulder. In addition, according to Mozilla, operating system developers may lean on manufacturers of computers, phones, and other devices so that this hardware ships not only with their OS and browser but that no rival browsers are included – some going as far as demanding rival browsers are excluded from app stores.
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